ULTRO, Shopify Plus Agency
Ultrō is a Shopify partner agency. We design and develop e-commerce sites based on the various Shopify offers, including Shopify Plus, the version dedicated to brands and retailers who are looking for a robust and complete platform for the development of their business. If you're wondering which plan is best for you, here are some insights into the opportunities that Shopify Plus offers.
Our Shopify Plus agency services:
- Technical audit of your site
- Optimizing performance
- Custom graphic theme design
- Headless Shopify architecture with Shopify Plus and other services
- Shopify Plus app development
- Migrating from Shopify to Shopify Plus
- Migrating Salesforce Commerce Cloud to Shopify Plus
- Migrating Magento to Shopify Plus
- Migrating from Prestashop to Shopify Plus
- Scalable maintenance /TMA
Latest Shopify Plus Projects
The Shopify Plus business model
As for the other formulas, Shopify Plus operates a fixed monthly cost ($2500, around 2300€*) that must be completed with a variable on the turnover achieved (0.3%). If you are wondering at which annual turnover threshold Shopify Plus becomes more interesting than the Advanced version at $299/month, the level is around ten million euros. But in reality, many brands are turning to Shopify Plus long before reaching this level.
Because this mathematical calculation based solely on a relationship between subscription, commissions and turnover only provides a partial and biased answer, because the interest of switching to Shopify Plus is more in line with a strategic vision of e-commerce. A vision focused on international, omnichannel, D2C and B2B. Also note that Shopify Plus allows you to manage up to nine stores. In this situation that we sometimes encounter with multi-brand retailers, switching to Shopify Plus quickly becomes more interesting than subscribing to several Advanced plans.
D2C and B2B sales, available natively on Shopify Plus
If you plan to offer a B2B sales channel on a version other than Shopify Plus, you will need to use an application, or even offer two separate Shopify sites if the business rules are particularly complex.
Shopify Plus allows you to deal with both sales channels with a single product catalog. You operate from a shared back office and can offer the same shopping experience to all your audiences. Or even create a window for your individual customers and a second for your professional customers, always with the same back office.
Be aware that there are other alternatives to Shopify Plus for multi-channel D2C and B2B management. Especially the platform Centra in which we are also partners.
Personalize key moments in the shopping experience with a Shopify Plus agency
Shopify Plus is the only plan that allows advanced changes to the order tunnel. An opportunity to seize when you know that the average cart and checkout tunnel abandonment rate is around 70% according to A Baymard Institute study*. Among the reasons given, some relate directly to the operation of the latter (mandatory account creation, complexity, errors, payment methods).
Our specific developments make it possible to optimize numerous checkout compartments: choice of delivery options with the particular case of relay points, display of tailor-made promotional rules, management of additional data necessary to personalize the customer experience (delivery instructions, gift messages.) Beyond the form, many other possibilities are available, including separate management of taxes and carriers according to the location of your customer.
As you read this page, you will have noticed that we did not go into it empty handed with the expression “Shopify Plus agency.”
And that this expression comes up clumsily in most of our texts. If you are sensitive to the subject of natural referencing, you know that it is unfortunately necessary to wave your arms in this way to hope to get the favor of search engine algorithms.
What do we think? It would be better not to have to inflict on the user a reading loaded with keywords that inevitably lead him to ask himself questions about the credibility of what he is reading. We would have done without spreading this “Shopify Plus Agency” in most of the titles and paragraphs on this page.